ABOUT R.A.D®

R.A.D® is a performance footwear company built by athletes and designers. We fuse innovation and creativity to unlock the euphoria of sport, deeply connected to its subculture.

Tuned For The Future®

GYM

R.A.D® was born in gym. Our first silhouette, the R.A.D® ONE, was designed to be the do-it-all training shoe. Launched in Miami in 2022, it sparked three years of sell-out releases and earned the vote for best training shoe on the market.  Followed in February 2023 by the R.A.D® R-1, a shoe tuned for HIIT and conditioning. We are now on the next iteration of our original gym shoe - the R.A.D® ONE V2. Gym remains at our epicentre and the standard we hold every category to.

Feature Card UFO at R.A.D® UK - Performance feature . RAD_LEGACY_UFO_7df90061-a493-48c8-bcd0-0936c792a9a6

RUN

Run is the next chapter; our aim is to create a footwear toolkit to get you faster. The R.A.D® UFO – a Super Trainer – the first expression of that mission in the market, followed in April 2026 by the SYNTH – a versatile Daily Trainer and then the MALLOW - built for cushioned, supportive everyday miles. No carbon yet, but we love speed, we love racing and we love the discipline of the mileage that gets you to the start line.

SKATE

For the last three years, we’ve been working with Manny Santiago to bring his pro model shoe to the category; one that respects the craft, supports the body and feels unmistakably R.A.D®. Coming soon…